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Hardcover, 128 pages

Rizzoli | Religion – Judaism – Sacred Writings

February 2013 | $29.95 | 978-0-8478-3968-1



Bronfman Haggadah T

HE BRONFMAN HAGGADAH, a revolutionary Haggadah for the 21st century, is a collaboration between world-renowned philanthropist and Jewish leader Edgar M. Bronfman, and acclaimed artist Jan Aronson. It tells the story of the Jews’ dramatic journey from slavery to freedom, in a way that will captivate generations to come. Aronson’s bold and brilliant watercolor paintings heighten the text and amplify a story that is crucial to the Jewish narrative of Identity. These luminous images— both abstract and figurative—artfully illustrate the Seder plate’s symbolic foods, the parting of the Red Sea, the forty-year journey through the desert, the giving of the Ten Commandments on Mount Sinai, and other events pivotal to Passover.

“Aronson’s beautiful watercolor illustrations adorn every page, sometimes with subtle implications, sometimes more explicitly, but in a way certain to capture the interest of even reluctant seder participants. Bright colors, sharp lines and shapes, and vivid portrayals of seder-related events bring the age-old story to life.While traditional readers may balk at Bronfman’s liberties, seder participants with less Jewish background or those seeking a more contemporary angle might better relate to and appreciate the modifications.”Publishers Weekly

“Bronfman has taken the secular and spiritual values that resonate with the new generation — such as tikkun olam, pluralism, human dignity and social justice — and rooted them proudly in the story of the Jewish people. He’s made the seder night different by appealing to the indifferent. That alone is worthy of Jewish pride.”David Suissa, Jewish Journal

“This is a haggadah that puts today’s struggles, as well as the painful twentieth-century struggles of the Jews, on the table even as it celebrates the arrival of spring and the hope that next year we will all live in the spiritual Jerusalem, a place of “justice, compassion, and freedom for all.” —Maron L. Waxman, Jewish Book World

“The Bronfman Haggadah has everything I want in a seder guest.  It’s clear-headed but allows for argument.  It’s straightforward but has a flair for the dramatic.  It’s colorful but not tacky, opinionated but not dogmatic, and it’s not so long-winded that the soup gets cold.  Dive in!” Daniel Handler, author

The Bronfman Haggadah is an esthetic treat and an inspiration for all who would aspire to create a personal haggadah for their family use.” —Rabbi Harold Kushner, author of “When Bad Things Happen to Good People.”

A sublime full-color art book and a radical reimagining of the Passover text, THE BRONFMAN HAGGADAH weaves together a diversity of powerful readings from the nineteenth-century abolitionist Frederick Douglas to Ralph Waldo Emerson and poet Marge Piercy to complement the revered text and to inspire a profound sense of Jewish pride and commitment. With its underlying message of human rights and freedom, this Haggadah transmits a positive message about the capacity for peace and hope.



OPEN THROUGH May 31, 2013: JAN ARONSON: ILLUSTRATIONS FOR THE BRONFMAN HAGGADAH.   Hebrew Union College—Jewish Institute of Religion Museum. Brookdale Center, One West 4th Street, NYC 10012



MARCH 19, 2013: BOOK SIGNING AT THE JEWISH MUSEUM WITH EDGAR M.  BRONFMAN AND JAN ARONSON. 11:30 a.m. to 1 p.m. The Jewish Museum. 1109 Fifth Avenue, NYC 10128.


MARCH 21, 2013: EDGAR M. BRONFMAN & JAN ARONSON IN CONVERSATION WTIH RABBI ANDY BACHMAN Brooklyn by the Book at Congregation Beth Elohim 274 Garfield Place, Brooklyn, NY 11215. 7:30 p.m.


MARCH 26, 2013: SECOND NIGHT SEDER AT JAMES BEARD FOUNDATION 167 West 12th Street. NYC 10011 at 6:00 p.m. Seder meal by Mile End Deli, The Gefilteria, and more. The Bronfman Haggadah will be the featured haggadah. For reservations: (212) 675-4984


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